Partnerships

Referral partnerships for watch enquiries

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Passion Asset Advisory provides collector-watch brokerage and valuation. Family offices, venture and private equity funds, and concierge firms can discuss referrals or white-label support under their own brand. This page does not confirm a partnership. Non-watch work needs separate acceptance. The represented side, scope, fees, privacy terms and client permissions must be agreed in writing.

Passion Asset Advisory reviews referral and white-label proposals separately from client transactions. First agree how the partnership would work. Then get the client’s permission and confirm the work we can accept before sharing private details.

Programs

Which partnership model fits your firm?

Choose the route that fits your firm: a family office, VC fund, PE fund or concierge business. Watch services remain available. Each partnership still needs agreed terms and client permission. Work on other assets needs a separate scope and acceptance decision.

Family Offices

A family office can discuss collector-watch enquiries and a reporting protocol. Any broader asset work needs confirmed acceptance and a defined scope.

For family offices

VC Funds

A route to discuss a founder's or fund partner's collector-watch enquiry. Non-watch requests and any introduction protocol require a separate fit and scope decision.

For VC funds

PE Funds

Separate a partner's personal enquiry from a portfolio company's proposed asset sale. Confirm acceptance, authority and responsibilities before any work.

For PE funds

Concierge Services

A concierge firm can discuss communication under its brand. Client permissions, the actual service scope and any non-watch capacity must be confirmed before a commitment.

For concierge services

Why partner rather than refer ad hoc?

A partnership can set the contact, response times, fees and rules for protecting the client relationship. It does not cover every asset by default. Agree which enquiries we can accept and which outside experts are needed before making a promise to a client.

Two structures, stated plainly

  • Referral. A proposed agreement can define a permission-based introduction and work under the office's name. Confirm acceptance of the enquiry and disclose the relevant fees before instructions.
  • White-label. A proposed agreement can define support under the partner's brand and communication through its team. Confirm the actual work, available capacity and client permissions before offering this route.

Any accepted structure must use the agreed controls. We do not approach a partner's client for unrelated work. We do not market an asset without the owner's approval. The required verification takes place before commitment.

What should a partnership agreement specify?

Agree the contact, initial review, reporting, fees, confidentiality and client protections in writing. Collector-watch brokerage and valuation have their own terms. An ongoing agreement does not make non-watch services available. Each asset category and assignment still needs confirmation.

  • A named contact and a clear route for raising problems
  • Agreed response times for new mandates and status reports
  • Fees and any referral payments agreed for each transaction
  • A non-disclosure agreement (NDA) before private details are shared, with terms that cover your client
  • Whether a separate advisory scope can be accepted for the question
  • Which asset categories and tasks are accepted, and which specialists remain to be appointed

What makes an organisation a good partnership fit?

A good partner already serves clients who own, buy or sell rare passion assets. It needs a clear process, a named client contact and permission for each introduction. Requests should concern a real transaction, with a budget, decision-maker and time frame, not access alone.

For the first review, describe whom you serve, the asset types and countries, approval steps, privacy needs and how you want to communicate. Passion Asset Advisory can then assess which arrangement and work it can accept. No client list or sensitive transaction files are needed.

What happens after a partnership is approved?

For an approved partnership and accepted assignment, agree how introductions and initial reviews will work. Set response times, name who handles problems and decide who may contact the client. Each transaction needs its own brief and approvals. List the required ownership, title, maintenance, provenance, condition, authenticity and authority records. Name who checks them before outreach or commitment.

Our role covers only the advice and coordination in the accepted written scope. The client's lawyer, tax adviser, insurer, lender, technical specialist and regulated investment adviser keep their own responsibilities. Partnership and transaction fees are stated in writing. Any referral payments and possible conflicts are disclosed to the relevant parties before work begins.

How do you request a partnership review?

Describe the organisation, client type, request categories, markets and proposed referral or white-label model. Name the person who can approve the protocol. Ask whether a partnership can be accepted and which work, service expectations and terms would need legal and commercial review.

Partnerships

Your clients already ask. Give them a desk.

Describe whom you serve and how you want to communicate. Confirm whether we can accept the partnership and its asset categories before promising work to a client. The agreement must state each party's role, fees and client protections.